Revolutionize
the Art Industry
Blending art, neuroaesthetics and interior design to create personalized masterpieces, redefining the connection between individualization and aesthetics. From concept to completion. Discreet, curated, and uncompromising in quality. Interested? Work with me.
Big Ideas,
Real Impact.
Driven by curiosity and built on purpose, I published my first book with Springer Nature about Luxury brand and art collaboration with focus on art as a strategic tool to increase brand equity. Curious? Let´s talk about your individual brand potential in order to become a cultural brand - as the highest epitome of luxury, using art as a central element in your brand and marketing strategy.
From art historian
to Tech-PionEER
Franziska Scheuerle, a passionate art lover with an academic background in art history and luxury brand management, identified a market gap during her ten years of experience in the premium and luxury industry:
“many people appreciated high-quality interior design but struggled to find suitable artworks that harmonized in both size and color..”
This insight led to the idea of LOREMO Luxury Fine Art in 2019, a platform that creates customized commissioned artworks for luxury interiors using an algorithm-based configurator to define own personal taste requirements translated in bespoke art pieces by renowned artists from the international art market.
Personalized
Luxury Art
Beyond Boundaries
LOREMO is an innovative platform that creates bespoke art paintings tailored to your desired canvas size, favorite colors, and preferred style, ensuring a harmonious integration with your interior design.
Our mission is to enhance your spaces with high-aesthetic artworks that resonate with your personality and environment, bringing positivity to your daily life. Each piece is handcrafted by our renowned artists, making it as unique as you are.
My Services
Art Advisory
for hotels ….
Our art advisory provides a tailored, end-to-end consulting for luxury hotels and private residences. It begins with a situational analysis of the space, architecture, brand identity, and cultural context. We then define the client’s vision and desires, translating them into a refined color and mood concept.
Based on this framework, we curate and recommend a bespoke selection of artists and artworks, aligned with the narrative and spatial requirements.
for ARTISTS ….
MasterClasses
In my masterclass, I help you, as an aspiring artist, gain more visibility and reach in the international art market with valuable tips to succeed.
From a professional social media presence to the right art pricing strategy, and useful advice on the development of your personal painting style, you will receive a hands-on toolkit that will help you work your way to the absolute top of the international art market. There is one number one and this is you.
for brands …
Keynotes
Experience inspiration and motivation at the highest level! As an experienced keynote speaker, I bring new perspectives, bold ideas, and practical insights for your success. Let’s break boundaries and seize opportunities together. Book your tailored consulting project or keynote now – for events, companies, and special occasions.Together, let’s shape the future! Contact me for more information.
build up your international art success story
As an international art expert and mentor, I help you unlock your full potential and guide you towards global success. With my expertise and network, we’ll navigate the art world together, expanding your visibility and connecting you with the right opportunities. Let's make your art resonate worldwide!
Featured Products
MASTERCLASS DELUXE
Book your exclusive masterclass designed for emerging artists eager to break into the global art market. Whether you’re a painter, sculptor, digital artist, or multidisciplinary creator, navigating the international art scene can be both exciting and overwhelming.
In this session, we will dive deep into the essential strategies for positioning yourself in the international market. You will learn how to build a strong personal brand, connect with galleries and collectors, leverage online platforms, and develop a business mindset without compromising your artistic vision.
This masterclass is not just about theory - it is about actionable steps that will help you turn your passion into a thriving career.
Get ready to unlock the doors to global success and take your art to the next level!
399 EURO
(one-time payment)
Book your exclusive 3-month Mentorship program for artists who want to strategically and sustainably build their brand—with intensive guidance and personal support.
In this Elite program, you will receive weekly check-ins and strategy calls. Together, we will focus on developing your personal brand and creating a unique selling proposition that sets you apart. You will gain invaluable strategies for approaching galleries, handling price negotiations, and planning your career with confidence.
As my mentee, you will benefit from direct feedback on your progress under my professional guidance, enabling you to build a strong network and position yourself as a unique personal brand. You will receive concrete recommendations for action and ongoing support for operational tasks for maximum visibility.
Art Business Elite
1.799 EURO / Month
(monthly, 3-month mentorship)
As an art historian with a deep understanding of the cultural and historical contexts of artworks and a passion for innovation, I envision a future where the art market undergoes a radical transformation.
MY BRAND
vision
My vision is to establish a concept that redefines the boundaries between artists, collectors, and viewers, transforming the way art is experienced, evaluated, and traded.
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